If you're selling widgets, you could stand out on the sidewalk wearing a sandwich board, or you could throw a crystal ball at your boss's crotch. Hey, whatever works!
Sometimes nacho chips, beer for kids, soy sauce, and beer for adults, need to get a little nutty to move product. Sacrificing a little dignity never hurt anyone, right?
Here are some food commercials that are more goofy than persuasive.
Our first one comes from Japan. Remember, they're the same folks that gave the world Takeshi's Castle. In this piece of advertising gold, a Japanese company is selling a beer for kids.
Okay, this one I just saw the other day. I don't really have words for it. Apparently, people dressed up as soy sauce bottles and dancing around is a bang up way to move product, either that or they pranked the actors.
This ad gets honorable mention because it features beloved and very funny, but albeit troubled, Howard Stern Show sidekick Artie Lange. It has something to do with Budweiser and guy friends.
Lastly, this commercial aired during last year's Super Bowl. I think it was part of some "submit your ad" contest. I guess it won, because Doritos felt throwing a crystal ball at your boss's nuts is a perfect marketing tactic.
I'm not a fan of over-the-stop advertising, especially if it appears to have little to do with the actual product, but one of my marketing professors told me as long as you remember the product, the ad was a success. I guess so.
Image credit: SBARTSTV
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